Tag are an exciting chain of salons located in the New Eltham and Bexley areas just outside of London. They came to WGAP! for a complete website redesign to lose the old look, and place them fully in the modern marketplace for digital branding.

Tag wanted to keep the black theme they had on the previous site, but asked for the site to be more efficient and visually effective to the user. They also asked it to be easily updateable so as to keep users coming back to check on the latest happenings at their local salon such as special offers, changes to prices, competitions or refurbishments. The new site now showcases all the staff at both salons allowing customers to hold a more personal relationship with their stylist.

WGAP! were also asked to create a feature called 'The Face of Tag' which gave opportunities to local customers to become the face of all Tag's branding material. This was displayed on the homepage with a touch of Flash to give it a bit of spice.

You can check out the Tag website here.